TennisIsLife
Operational

Nine steps. Four phases. One repeatable model.

From collection drives in the UK and Europe to coaching sessions on courts across Africa, the programme runs on a tight, low-overhead flow. Below: phases at a glance, then the full nine-step detail.

  1. Phase 01

    Collect

    Steps 01 – 02

    Donations from UK and European clubs, consolidated at our storage hub.

  2. Phase 02

    Ship

    Steps 03 – 04

    Courier partners move kit to Lagos, Dar es Salaam and Kigali on charity terms.

  3. Phase 03

    Activate

    Steps 05 – 07

    MOUs with partner clubs, volunteer coaches enrolled, neighbourhood outreach.

  4. Phase 04

    Sustain

    Steps 08 – 09

    Training cycles, tournaments, and an annual impact report we publish openly.

The full flow

The nine-step model in detail.

Each step keeps overhead lean and partner relationships clear. Most are running today; some are still being onboarded — see the live status on the About page.

Phase 01

Collect

Donations from UK and European clubs, consolidated at our storage hub.

  1. Step 01

    Equipment collection drive

    Members of partner UK and European clubs donate racquets, bags, balls and shoes that are still in usable condition.

  2. Step 02

    Storage and consolidation

    Donated kit is consolidated at our UK storage hub (provided by South Croydon Sports Club) ready for shipping.

Phase 02

Ship

Courier partners move kit to Lagos, Dar es Salaam and Kigali on charity terms.

  1. Step 03

    Sign courier partnerships

    We secure freight and courier partners willing to ship equipment to African destinations on charity terms.

  2. Step 04

    Ship equipment to local venues

    Crates land at our partner clubs in Lagos, Dar es Salaam and Kigali for distribution.

Phase 03

Activate

MOUs with partner clubs, volunteer coaches enrolled, neighbourhood outreach.

  1. Step 05

    Venue sign-up with local clubs

    MOUs are signed with each venue covering court access, scheduling and safeguarding.

  2. Step 06

    Recruit coaches and volunteers

    Local volunteer coaches are enrolled and supported with stipends so they can dedicate time to the programme.

  3. Step 07

    Continuous neighbourhood campaigns

    We run outreach in surrounding communities so children and young people from less-privileged backgrounds know they can join.

Phase 04

Sustain

Training cycles, tournaments, and an annual impact report we publish openly.

  1. Step 08

    Training sessions and tournaments

    Regular coaching, friendly fixtures and tournaments give the kids structure, milestones and a route to compete.

  2. Step 09

    Annual impact reports

    We publish annual impact reports — sessions delivered, kids reached, equipment shipped, partner stories.

The model has to stay simple — collect, ship, coach, repeat. Every layer of complexity is a layer of cost we can't justify.

The trusteesOn keeping the programme lean

Behind the scenes

What it takes to keep the model running.

The work between the steps — the unglamorous, important stuff that makes a small charity sustainable.

Lean overheads

Trustees are unpaid; programme management is absorbed by Planettalk Limited. Donations go straight to shipping, refurbishment, coach stipends and tournaments.

Safeguarding first

Every partner venue signs an MOU covering safeguarding standards, court access and reporting before a single session runs.

Continuous community outreach

We partner with neighbourhood organisations to reach kids who would otherwise never set foot on a tennis court.

Take part

Whichever step you can help with — we'd love to talk.

Collection drive, courier partner, coach, sponsor, parent — there is a slot for you in the flow above.